International Museum Day: Let's Embark on a Journey to Sanxingdui Culture!

Today is the International Museum Day. Let's embark on a journey to Sanxingdui culture!

The rewarding ceremony of “Inspirational China· Let’s Pixelate it! Sanxingdui Player” and International Communication Young Experts Seminar was held in Chengdu on May. 18. The work “Pixel Sanxingdui Museum”won the Block of Gold prize. Students from over 10 universities witnessed the debut of the first ten Sichuan International Communication Young Experts and the official establishment of Sichuan International Communication University Alliance, which aims at integrating the academic resources to establish a multi-agent and multi-dimensional international communication structure.

Sichuan International Communication Center coordinated with Sichuan Provincial Cultural Relics and Archeology Research Institute, Sanxingdui Scenic Area Management Committee, and Sanxingdui Museum to launch "Let's Pixelate it! Sanxingdui Player" on Feb. 17, 2023, encouraging the pixel art lovers in the world to create Sanxingdui-themed pixelate works, aiming at promoting Shu culture in the world in a creative and interesting way.

For over the two months, 20 teams of students from Tongji University, Southeast University and other universities, and designers including Cthuwork participated in this event by sending their creative works.

Liu Yi, a research in IPA (Institute for Public Art) and member of Shanghai Designers Association Council; Prof. Liu Tong, the deputy dean of the College of Film and Animation at Chengdu University; Xu Danyang, a young archaeological expert in Sanxingdui culture; Li Dian, a representative from Sanxingdui Museum; Liu Yongsheng, the art director in Virtuos Games; and Zhang Jiawei, director of user operation in Sichuan International Communication Center were invited to judge and score the works in terms of creativity, artistry, and connection to the theme. They have selected 8 best works based on the netizen’s votes. 

The works “Pixel Sanxingdui Museum”, “Sacrifice the Moon”, “My Sanxingdui— the cuckoo crying blood” won Block of Gold, Prize of Popularity, Prize of Creativity respectively. “Excavating MC for the Cultural Treasures Thousand Years Ago”, “Kingdom of the Gods”, “Sacrifice” won the Excellent Work Prize, and “Sun Rises at Fusang” and “Story of Shu Mountains” received the Nomination Award. These works have been authorized to be displayed in Sanxingdui Museum.

Ten young experts from various fields including “Cuttlefish That Loves Diving”, an internet writer who has been popular overseas; “Kaogujun”, an internet celebrity focusing in archaeology; Feng Zhe, the Olympic champion, etc. received the letters of appointment of Sichuan International Communication Young Expert. They are expected to take the charge of Young Expert Studios and cooperate with Sichuan International Communication Center to implement content creation, IP development, scientific research and practice, talent training, etc.

The Sichuan International Communication University Alliance was officially established. The representatives from University of Electronic Science and Technology of China, Southwest University of Finance and Economics, Southwest Jiaotong University, Chengdu University of Technology signed the contract to cooperate with Sichuan International Communication Center to establish a talent training and practice base for international communication to promote the effectiveness of international communication.

This event was live streamed on SICC's international social media matrix including Wechat Video Channel, Youtube, Facebook, Twitter; Sanxingdui international social media matrix, Sichuan Daily, Chuanguan News, Cover News, etc.